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Game Ratings and the ESRB
In 2006, GameStop launched a nationwide public education and awareness campaign to assist parents in making informed decisions on video game purchases. The campaign is an extension of our ongoing corporate commitment, in concert with the Entertainment Software Ratings Board (ESRB), to restrict Mature-rated video game sales to minors and to provide age-appropriate content information regarding video games.
Armed with this information, which is a lot like the familiar movie rating system, parents and consumers can make better decisions about which games are suited for each child's age and maturity level.
As a strong supporter of the ESRB rating system, GameStop and EB Games developed RespectTheRatings.com to give you all the information you need to make the right choices -- ensuring a positive gaming experience for everyone. RespectTheRatings.com offers detailed explanations of the ESRB rating systems and an informative Gaming 101 section.
Please visit RespectTheRatings.com for more information.
Found on the front the box, the ESRB rating symbol helps you quickly identify if the game is age-appropriate.
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